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Is Britain Becoming a Hiber-Nation?

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Brits are choosing to huddle indoors, hibernating throughout the winter months, a new study has revealed.

‘Theres no such thing as bad weather, just inappropriate clothing’ is a famous quote you’ve likely heard before, but the spirit of adventure that inspired that quote may be lacking in today’s Britain.

GO Outdoors recently comissioned a survey a survey of over 2,000 adults in the UK where we found that more than half of working adults spend less than 30 minutes outside in the fresh air, with 83% barely seeing any daylight at all due to leaving for work before sunrise and coming home after sunset during those shorter winter days.

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